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In this guide, learn what the QA process, its model, stages, and ways to perform it.

Nazneen Ahmad
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Published on: September 26, 2025
Last Updated on: July 23, 2026
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OVERVIEW
The QA process is a systematic approach to testing that ensures software meets specified requirements and satisfies users. It covers scope definition, planning, design, coding, and test execution.
It also involves defect management, ongoing reporting, and test planning to sustain a continuous improvement cycle. In a competitive market, functional, high-quality, bug-free applications are essential.
According to Statista, the application development software market is set to grow 7.04% from 2023 to 2028, reaching US$234.70 billion. At that scale, low-quality releases risk major financial loss.
Per the Consortium for Information and Software Quality, inadequate software quality costs US organizations over $2.08 trillion a year.
Those costs stem from operational failures, failed projects, and errors in legacy systems. A strong QA process mitigates such risk, lifts user satisfaction, and drives project success.
Note: Run manual and automated tests for your QA process in one place. Start Testing on TestMu AI
The QA process is a systematic set of activities that verifies software meets its requirements before release. It spans planning, test design, execution, defect management, and improvement.
Quality Assurance (QA) ensures the delivery of reliable software to end users. "Quality" means the product is fit for use, and "Assurance" is a positive declaration that it works as required.
In practice, QA identifies defects across the layers of an application. It tests intentionally to uncover vulnerabilities and check alignment with business requirements, security standards, and technical specifications.
Coordination matters here, so QA also involves project management. A dedicated team runs it, including QA Engineers, a Test Lead, and a Test Manager.
The quality assurance process typically involves:
Here are the following objectives of the QA process:
Now let us learn why we need a QA process in software development.
A QA process is needed to catch defects early, before they reach production and damage reliability or reputation. It builds quality into every phase of development rather than testing only at the end.
Knowing where QA fits in the Software Development Life Cycle (SDLC) clarifies the concept. Take the example of building an eCommerce application.
Its development integrates many components, from the user interface and payment processing to inventory and order fulfillment. Each must be tested so bugs are reported and fixed. That is where a QA process is needed.
Without QA, a bug often goes undetected and causes glitches after release. This hurts platform reliability and the reputation of the business. Integrating QA into development allows early detection before issues grow complex.
QA also ensures each line of code is tested for functional correctness alongside performance, security, and scalability. Clear requirements and a shared blueprint let teams catch defects early, saving time, cost, and user trust.
Establishing an effective quality assurance process demands time and effort, but the resulting software quality justifies these investments. Here are the key benefits of a strong quality assurance process:
In the Software Development Life Cycle, the QA process ensures the application meets the Software Requirement Specification (SRS) before it reaches end users. Traditional SDLC ran QA only after development finished.
That approach has drawbacks, since a bug found late is costlier to fix. QA should not follow development; it should support it throughout.
In contemporary SDLC, QA runs parallel to development. Code is tested whenever it lands in the repository, not after the whole app is built. QA spans the SDLC as a continuous process.
QA starts by collaborating with stakeholders to verify requirements and review design. It performs static testing before code runs, conducts unit, integration, and system testing, and joins the final release checks.
Put differently, the quality assurance process adopts Agile practices: QA is integrated into each development phase rather than run only at the end.
An Agile development environment is flexible and dynamic. Frequent code changes require testers and developers to work closely and give quick feedback.
With so many changes, the QA process keeps behavior from drifting. That means integrating QA across the Agile workflow, focused on early continuous testing.
In Agile, QA is central to Continuous Integration and Continuous Deployment pipelines. The Quality Analyst takes part at each development stage, catching issues early and preventing defects from accumulating.
Agile methodologies prioritize delivering valuable software to users often. The Quality Analyst checks that each increment meets user expectations and business requirements, so teams ship reliably and improve continuously.
A quality gate is a set of automated checks a code change must pass before advancing. On each commit, the CI server runs unit tests, static analysis, security scans, and coverage checks.
If any check fails, the build is blocked and the change cannot merge or deploy. This keeps bad code off the main branch and enforces standards automatically, giving teams consistent feedback on every change.
Now that the QA process is clearer, some still treat quality control and quality assurance as the same. They are not; the next section explains the difference.
Quality assurance (QA) and quality control (QC) have distinct roles despite some similarities.
| Aspect | Quality Assurance (QA) | Quality Control (QC) |
|---|---|---|
| Scope | Provides overall guidelines for various processes. | Production-focused process, emphasizing validations. |
| Purpose | Ensures the systematic adherence to specified requirements. | Addresses issues like software bugs or defects. |
| Timing | Implemented throughout the entire Software Development Life Cycle. | Executed during or after the development of software applications. |
| Focus | Preventive in nature, aiming to avoid issues before they occur. | Reactive in nature, addressing issues after they occur. |
| Responsibility | Shared responsibility across the organization. | Often, the responsibility of a specific team or department. |
| Activities | Includes process audits, management system standards, and planning. | Involves inspections, testing, and defect identification. |
| Goal | Ensures that the process itself is efficient and effective. | Verifies that the end product meets specified quality standards. |
| Feedback Loop | Continuous improvement is based on ongoing evaluation and feedback. | Feedback loop is primarily based on identified defects. |
On a similar note, the quality assurance process is different from software testing. Learn the key difference in the below section.
Quality Assurance (QA) is distinct from software testing, with QA focusing on processes and procedures. In contrast, testing is dedicated to practically evaluating and verifying a software application to uncover defects.
| Aspect | Quality Assurance (QA) | Software Testing |
|---|---|---|
| Focus | Centers around processes and procedures. | Focus on the practical examination of a product. |
| Purpose | Establishes standards for testing to meet business requirements. | Validates software application functionality and identifies issues. |
| Approach | Strategic, ensuring overall process efficiency and effectiveness. | Tactical, directly involved in validating product functions. |
| Scope | Includes the entire development process. | Concentrated on evaluating specific product functionalities. |
| Responsibility | Shared across the organization as a comprehensive approach. | Often delegated to specialized testing teams or individuals. |
| Outcome | Ensures adherence to defined quality standards and processes. | Identifies and reports defects, ensuring product reliability. |
| Involvement Timing | Involved throughout the development life cycle. | Primarily concentrated during specific testing phases. |
The software quality assurance process follows a systematic method guided by specific development models. The prominent ones are the Waterfall and Agile models, along with DevOps integration.
Here are the QA activities you can undertake in each phase of the Waterfall model:
These steps keep QA thorough and systematic in the Waterfall model, helping deliver high-quality applications.
The most popular methodologies in the Agile model include Scrum, Kanban, and Extreme Programming (XP).
The QA process integrates closely with each of these methodologies; here is how:
Here's how the QA process is integrated into DevOps:
A mature QA process is a standard every organization should aim for. Software development has the Capability Maturity Model Integration (CMMI), which QA professionals adapted into TMMi, the Test Maturity Model Integration.

There are five levels of QA process maturity:
Testing critically evaluates and verifies an application before release. The QA process applies many testing types to different parts of the application, all aimed at finding and fixing bugs. Let us go through them briefly.
There are two primary test categories: functional and non-functional.
Other testing types:
Additional testing types you might encounter during the QA process include:
Different testing methodologies play a key role in the robustness and accuracy of an application. Knowing them helps you improve code quality.
Test-Driven Development (TDD) is an iterative method that writes automated tests before production code. You start with a failing test, write the minimum code to pass it, then refactor and repeat.
Key benefits include:
Crowdtesting is a valuable addition to the QA landscape, offering significant time savings and expanding testing possibilities. This approach involves engaging a large number of QA testers across diverse devices, operating systems, and networks.
Key advantages include:
Your QA methodology should align with the application under development. Rethink workflows, adopt Agile, and integrate CI/CD. Combine methods like automated testing and crowdtesting for stronger coverage.
Tip: The chosen methodology informs design and development teams and shapes quality. Software quality comes not just from testing but from how QA results are used. Adapt your approach to your application.
Major changes, such as a key developer moving to another project, can delay work when the QA team lacks context on the testing tools and processes involved.
A two-tier automation approach addresses this. Tier one validates every codebase contribution quickly through sanity and ad-hoc testing.
Tier two runs broader regression coverage overnight. Deciding which tier owns each testing type can be challenging.
Exploratory testing combines learning, test design, and execution at once, relying on tester expertise. Tests run on the spot, informing future planning. Ad-hoc testing runs randomly, without a plan or documentation.
Risk-based testing is core to Agile, identifying and prioritizing risks during test execution. You list and rank risks, then focus testing on those most likely to affect performance.
Integrating this strategy early lets the QA team streamline architecture and simplify testing. Focusing on likely issues reduces the scope of testing operations.
Now, let us learn about the different stages of the QA process.

Where a process already exists, the analyst evaluates its maturity, identifies flaws in planning, scheduling, and management, and proposes a roadmap to improve it. Consider these points at this stage:
Once the plan is finalized, the test manager delegates responsibilities to individual testers. Key considerations during planning:
Each test case defines conditions, data, and steps to validate a functionality, plus an expected result to compare against actuals. Key points when creating test cases:
Key considerations:
Testing begins at the unit level, then the QA team runs API and UI tests. Manual tests follow the designed cases, and bugs are logged in a defect tracking system, where each one takes on a status from the defect life cycle so ownership is never ambiguous.
Key considerations:
Running smoke tests to confirm build stability is essential. If they pass, the modified suites run and a full report is generated.
Key practices for continuous improvement:
Note: Automate your QA process across browsers and devices on the cloud. Try TestMu AI Now
If you are a QA lead starting with no process in place, work through these steps to build a foundation your team can scale:
In Agile, these steps form a loop: grooming clarifies acceptance criteria, planning assigns test scope, CI checks every commit, automated regression confirms existing behavior holds, and a release gate blocks deployment until all criteria pass.
To keep automated regression fast as your suite grows, you can offload it to a automation cloud like TestMu AI and run tests in parallel across browsers and devices.
The QA process adapts to the risks of each domain. Here is how it looks in practice across three industries:
Modern software QA borrows from established quality management frameworks. Three of the most influential are:
The QA stages above drive continuous improvement, identifying weak areas and refining application quality over time.
So how do you measure that effectiveness and spot areas to improve? The answer is QA metrics, which evaluate and monitor the development process. First, let us understand what a QA metric is.
QA metrics are numerical values that measure the quality, functionality, and performance of an application. These indicators are monitored and improved to ensure quality development.
They apply across every phase of the Software Development Life Cycle, from requirements gathering and design to coding, testing, and maintenance.
Some fundamental QA metrics include:
Calculation: Total number of test cases = (number of functional requirements) x (number of test cases per requirement).
CalculationDefect Density = Total number of defects / Size of the software or application area
Calculation:Test Execution Coverage = (Total number of executed test cases or scripts / Total number of test cases or scripts planned to be executed) x 100
Calculation: Test Effectiveness = (Bugs detected in 1 test / Total number of bugs found in tests + bugs found after release)
Calculation:Test Design Efficiency = Total number of tests designed / Total time taken.
Once metrics are defined, using them for continuous improvement becomes central to the QA process. Here is how they contribute:
There are two main approaches to the QA process during the SDLC:
On larger projects, though, manual testing grows time-consuming, and the potential for human error is always present.
Analysts choose between manual and automated testing based on each project's needs. Next, let us look at the tools used for automation testing in the QA process.
With the process, test types, and approaches covered, here are the tools analysts use. A testing tool is anything that supports test activities. This curated list covers common, popular options.
It runs QA across browsers and operating systems without intricate setups, automating repetitive tasks to save time. Key features include:
The right tools are crucial for an effective QA process. They help automate testing, manage defects, and enforce quality standards across the development life cycle.
One such tool is KaneAI by TestMu AI, a GenAI-native QA Agent-as-a-Service platform. It lets teams generate test scripts in plain English, simplifying test case creation and management.
Its precise test generation and error analysis make it a strong addition to any QA toolkit. Integrating KaneAI streamlines testing, improves accuracy, and keeps QA practices efficient.
Software testing is core to the QA process, verifying reliability before deployment. Running it on the cloud helps. Cloud testing speeds up the process and gives teams a cost-effective, flexible option.
Cloud-based testing adds the flexibility to test across diverse browsers, devices, and operating systems without local coverage limits.
For web and mobile testing, AI-powered platforms like TestMu AI offer a full solution. Real-time testing lets you test manually, and automation runs across browsers, versions, devices, and operating systems.
Let’s see how to perform real-time testing and automation testing using TestMu AI.



It will launch a cloud-based real machine based on your specified test configuration for website testing.
TestMu AI provides an online Selenium grid to run automated suites across a wide range of desktop environments. You can use frameworks like Selenium, Cypress, and Playwright.



QA analysts hit several challenges during the process. Knowing them upfront helps teams plan better solutions. The common ones are listed below.
Here are some of the best practices of the QA process using which you can improve the testing approach of software applications:
An internal QA process within the development team catches errors during development, not just before or after launch.
Manual testing then evaluates the app from a user's view. Add regression testing after changes and acceptance testing before stakeholder review to confirm business alignment.
This tutorial covered the QA process and its concepts. A strong process aims to deliver functional, bug-free applications before release.
An established QA process makes high quality and a better user experience easier to reach. To get there, adopt structured standards and commit to ongoing improvement.
Understanding requirements, building a solid strategy, writing thorough test plans and cases, setting up reliable environments, and testing systematically are all essential to QA success.
Continuous improvement and clear stakeholder communication keep the process healthy. Follow these guidelines to build the right QA process for your projects and support your organization's success.
Author
Nazneen Ahmad is a freelance Technical Content SEO Writer with over 6 years of experience in crafting high ranking content on software testing, web development, and medical case studies. She has written 60+ technical blogs, including 50+ top-ranking articles focused on software testing and web development. Certified in Automation Basic and Advanced Training - XO 10, she blends subject knowledge with SEO strategies to create user focused, authoritative content. Over time, she has shifted from quick, keyword-heavy drafts to producing content that prioritizes user intent, readability, and topical authority to deliver lasting value.
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